Sommerro House CONTENT CREATION
For Sommerro House hotel, I had the opportunity to develope and present a comprehensive content strategy including a newsletter for two experience packages, a curated Instagram feed, and reels that reflected the hotel’s personality. I implemented Sommerro’s graphic identity across all assets, ensuring a cohesive, visually engaging digital presence.
I planned content sequencing to guide audiences through the offerings, selecting imagery and editing assets to maintain narrative flow and brand consistency. I animated and integrated provided illustrations, enhancing storytelling and engagement across platforms. Content was tailored to Instagram and newsletters, optimizing readability, aesthetics, and audience connection.
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